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Small Steps to Reduce Your Plastic Waste

Small Steps to Reduce Your Plastic Waste

Of the many environmental problems we face today, plastic pollution has become such a major crisis that is estimated there will be more plastic in ...
Sustainable Sister Brands - Litteraly Nataly

Sustainable Sister Brands - Litteraly Nataly

If you are on the lookout for beautiful timeless garments to add to your fall capsule wardrobe look no further! Sister brands Lou Black and Acurrat...
Train trips that beats 1st class flights

Train trips that beats 1st class flights

Cover photo: Rovos Rail/Facebook THE ROMANTIC AGE of air travel is dead. Even in business or first class, airlines are trying to get you to your d...
DIY Beauty Products

DIY Beauty Products

We all know you are what you eat. Paying attention to the quality and freshness of your food can have major impacts on your long-term health and en...
10 Reasons to Recycle

10 Reasons to Recycle

Recycling is sort of like exercising: we all know we should do it, but not all of us do it as often as we should—and some of us don’t do it at all....
How Blockchain Could Change Ethical Fashion

How Blockchain Could Change Ethical Fashion

Blockchain technology was first released to the public almost a decade ago, but it's only entered the public consciousness in earnest within the last year or so. Here is your cheatsheet for understanding the revolutionary technology's potential impact on fashion.
Does ‘Made in’ matter?

Does ‘Made in’ matter?

Labelling specifying the country in which a good was produced has long been a marker of quality. Is it still relevant in today's globalised market?
Krea: a joint venture

Krea: a joint venture

Krea is a London-based umbrella company, with a growing portfolio of sustainable and ethically-made brands.
Sustainable textiles?

Sustainable textiles?

We economise on our driving by using shared resources, or we bike to work, or walk to save on our carbon footprint. We reduce our energy usage whe...
The launch @LFW

The launch @LFW

During SS18 London Fashion Week, we had two major events, that marked a great start for the collaboration of the Krea sister-brands.
Bespoke and made-to-measure Acurrator pieces

Bespoke and made-to-measure Acurrator pieces

The made-to-measure Acurrator  piece- see something in the shop that you would like altered, or in a different colour, or have something in mind but always thought it's to complicated and expensive to have have a custom made dress. 
Sustainability and our brand identity geometric pattern

Sustainability and our brand identity geometric pattern

Our signature geometric print fabric embodies everything we like: minimalism, geometry, the origami technique, architecture, and gender neutral.

It's printed on recovered fabric with imperfections, giving it another chance to be part of your wardrobe.

Sustainability is in our brands's DNA and we're committed to repurpose, reduce, and reuse what otherwise would be waste.